• Product Development - Conducted Market Research & created Proof of Concept to propose new products
• Provided Product Requirements and Specifications - Wire-framing in Balsamiq, Mock Ups, and other wireframing tools to direct developers as to product criteria and usability
• Built Internal and External Product Knowledgebase - detailing product specs, functionality, user base, number of customers and other key metrics into Confluence and Aha. Creating help articles in Umbraco.
• Product Pricing & Sales - Doing product market research to determine product pricing. Working with Sales Teams and analyzing sales calls to develop sales strategies. Provide short-term and long-term sales forecasts to management. Informing all teams with product timelines.
• Internal Testing - testing product functionality, detailing bugs in VSO along with repro steps
• Customer Success Management - Work with customers to determine product priorities during product development. Once product is released to a select group of early adopters, tracking their input and making modifications, relaying bugs and other notes to developers, doing another round of testing to ensure product meets criteria and works
• Shipping - Notifying marketing, content, sales, customer support teams about upcoming product launch. Providing articles in the knowledgebase detailing the product information. Providing internal/external teams with help articles for customers. Announcing product launch to entire organization with links to articles.
• Marketing - working with marketing to market product release and post launch updates and helping with campaigns
• Tracking Customer & Inventory - continuing to track customer response to product launch, collected information from Customer Support Teams, Sales, Direct interaction with customers and via tools such as surveys, feedback emails, in-app messages. Tracking inventory and adjusting production levels based on customer adoption.
• Leading multiple product areas - Graduated to managing multiple product areas simultaneously, product features were released in a timely manner and bugs were resourced effectively